Detroit Beer Week promotes Detroit’s thriving craft beer culture by sponsoring events throughout an eleven-day period with the goals of attracting beer tourism, fostering knowledge of our regional brewing heritage, and serving as a showcase for Detroit’s breweries, restaurants, pubs, and other businesses with ties to the craft beer community.
Detroit Beer Week is produced by Liquid Table, a local organization whose mission is to promote awareness and increase the visibility of fresh, hand-crafted beer, wine, cider, mead, and spirits through education and participation in community events, production of public and private events, and consulting services to the beverage industry.
Since 2009, Detroit Beer Week has produced 200+ events at over 40 venues throughout Detroit and the immediate suburbs. DBW runs for 11 days, culminating in the annual Michigan Brewers Guild Fall Beer Festival.
Become a Beer Destination
Liquid Table staff will host signature events at selected venues each day of the week, while participating “Beer Destinations” are encouraged to work with suppliers and wholesalers to create additional events to fill the calendar. The more events that are offered, the more attendees there will be to participate, meaning increased revenue and visibility for all parties involved.
All Beer Destinations will also be listed online at www.detbeerweek.com and heavily promoted through social media including Facebook, Twitter, and Instagram. A small listing fee will assist in offsetting printing, marketing and administrative costs.
Detroit Beer Week will be marketed through our partnerships with the Michigan Brewers Guild, Eat It Detroit and Promote Michigan and their various media affiliations.
For more information about sponsorship opportunities or to become an official Beer Destination, email us at firstname.lastname@example.org .